Stephanie Dawn Hawkins Stephanie Dawn Hawkins

Turning Gold with Vacation Oil

Vacation Tanning Oil

May 2018-Ongoing

Branding Best Practices

Vacation Oil is the world’s first all natural Chardonnay Seed tanning oil with melanin boosting properties. Imagine a tanning oil that feels as fresh as the cucumber spritzer resting by your side. That’s the feeling of Vacation Oil. Blending Chardonnay Grape Seed oil with Jojoba, Marula, Shea and Maracuja Oils, only Vacation can deliver the even tan of your dreams while hydrating and nourishing your skin.

I’ve collaborated with founders, Lach Hall and Dakota Green to create their tanning oil’s branding since day one. This summer Vacation Oil had it’s official “soft launch” in Miami. Among seasoned south beach sunbathers Vacation Tanning Oil has received nothing but glowing reviews! Personally, after a summer of exclusive Vacation Oil Tanning I’ve officially turned GOLD. I’m truly excited to see the continued future growth of Vacation Oil as a brand.

For more information on Vacation Oil or to try a bottle for yourself use the links below.

Use code “STEPHANIE” on their website to receive your FREE bottle of Vacation today.

Vacation Oil
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Stephanie Dawn Hawkins Stephanie Dawn Hawkins

What is an Independent Branding Consultant?

 
 

June 2015 - Ongoing

Independent Branding Consultant: 

Full disclosure, the title of “Branding Consultant” is something I made up. It’s the only title that begins to encompass the diversity of my work and it barely scratches the surface. I collaborate with non-profits and brands who are challenging limiting beliefs worldwide. I’m hired to inspire different types of growth, from audience growth and brand identity, to sales and everything in-between. Through proven creative marketing strategies and engaging IRL events, any ambitious goal becomes attainable.  I share my communication and creative strengths differently within every collaboration.

It started off simply, by helping my friends build their branding concepts in my spare time. Basically, it started off as a side-hustle. I was living in New York, working full-time as the Audience Development Director at The Daily Meal. Slowly, my “side-hustles” began to pile up and evolve into larger projects. Finally, it was time to make a choice and I chose independence. My relationships and experiences transformed into my full-time career and current job title. Some of my most recent collaborators include; The Word Swag and Story Swag Apps, Parties4Peace, Bioglitz, The Venice Psychic and All Hands and Hearts Smart Response.

Thanks to my relationships and the internet I’m able to accomplish a lot of my work remotely. I’ve capitalized on this flexibility to work while traveling and living in some beautiful places around the world.

To learn more about my collaborations, or to find out how we can collaborate use the links below.







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Stephanie Dawn Hawkins Stephanie Dawn Hawkins

Democratizing Design in the UK with Word Swag

Word Swag App

Summer 2014-Ongoing

Social Marketing+ Outreach Director

Word Swag is the app that enables anyone to create beautifully custom text-over-image-designs with just a few taps on their smartphone. It was a privilege to represent Word Swag (and the US) at this year’s Social Day UK. (I was the only American presenter that year!) Social Day UK is the global social media conference for brands, agencies, creators, influencers, marketers and freelancers and the tools and tech they use.

I connected with social media marketers and influencers from around the world. And enjoyed three full days of engaging talks and panel discussions surrounding the latest social media trends and best practices. I led a workshop entitled “Contstantly Creating Content?” in the middle of Day 2.

Participants learned how to quickly create consistent, branded content for any platform . I shared best branding practices for Word Swag and the brand-new “Slider” app. (now called Story Swag) By the end of my workshop, everyone learned to easily generate engaging text over image designs and transform images into animated slideshow videos in the time it takes to respond to an email.

I’ve worked with Word Swag for over 5 years now. I’m empowered to work with an app that’s been so influential in democratizing design for social media marketers and entrepreneurs world-wide. To learn more about Word Swag or to collaborate use the links below.


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Stephanie Dawn Hawkins Stephanie Dawn Hawkins

Spreading Wisdom with The Venice Psychic

 

The Venice Psychic

Feb 2019- Ongoing

Branding+ Digital Best Practices

Jennifer Lapierre Stone is The Venice Psychic. Holding a Master degree from Harvard University and a Bachelor of Science from Boston University, Jennifer brings intellect and reason to her readings. She began studying astrology twenty-five years ago and is a member of the National Council for Geocosmic Research (NCGR), the International Society for Astrological Research (ISAR), and the Association for Astrological Networking (AFAN) and a vetted member of the BestPsychicDirectory.com.  Some of the most inspiring work Jenn does is volunteering -- she was accepted in 2017 as a member of the national organization “Find Me” (findmegroup.org) using her intuition to help find missing persons and resolve homicides.

I feel it’s an honor to work with any Psychic. To collaborate with a psychic who has a solid a 5-star yelp rating is almost unheard of! I worked with Jennifer to complete a website re-design and to implement a digital branding best practices. I look forward to our continued collaboration as her brand’s online presence continues to grow.

For more information on The Venice Psychic or if you have questions regarding collaboration on this project please use the links below.

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Stephanie Dawn Hawkins Stephanie Dawn Hawkins

Creating the Dream Retreat @ Gateway Ranch, Arizona

Restival Global

November 2016-January 2018

Independent Consultant, Outreach Director

Restival Global was an alternative festival retreat hybrid that partnered with indigenous populations to produce immersive and transformative events Worldwide. The goal of this event in Arizona @ Gateway Ranch was to provide a transformative wellness experience while creating a new platform for indigenous communities to share their cultural wisdom. Gateway Ranch is located on a remote private property near James Turrell’s latest Art Installation at Roden Crater.

Years later I’m still in awe of the successful experience I had at Gateway ranch. For four weeks I lived and worked on a remote solar ranch in the Arizona Desert alongside the Diné (Navajo) people. I co-managed a team of 38 volunteers, practitioners, staff and crew. I lead creative writing workshops alongside global wellness practitioners. I worked harder than I have in my entire career. Most importantly, I experienced first-hand the personal transformation I had spent months describing online.

I was initially hired as a branding consultant to improve Restival’s digital brand and maximize ticket sales for the Arizona Event. After experiencing the event, my involvement evolved into full-time responsibilities including partnerships and future event programming. I was able to use my many of my greatest strengths to help Restival Global grow as a brand.

I’m still digesting the lessons I learned alongside the Diné people in Arizona. Sadly, Restival Global is no longer an existing business or brand. Officially, I stopped working with Restival in January 2018.

For more information on this project please get in touch using the link below.

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Stephanie Dawn Hawkins Stephanie Dawn Hawkins

Serving Self-Care with Yogabody Studios

Yogabody Studios

Sept 2018-Ongoing

Independent Branding Consultant

Yogabody Studio is a conscious community cultivating the habit of happiness through the practice of mindful movement, meditation, art and music. The studio features two spacious yoga studios, for heated and non-heated practices, a private wellness room, open lobby and lounge with spa-like locker rooms with showers

The vibe at Yogabody Studios is free from judgment, competition and ego. Their studio serves as a sanctuary from the mundane. At Yogabody, every body is a yogabody.

I’ve had the pleasure of working closely with the Studio Manager and Retail Manager at Yogabody Studios to re-brand their website and establish digital content best practices and brand partnerships. The featured “self-care” bathtub shots were part of a successful social campaign with Karuna Skin and Musee Bath . Like this campaign, my collaboration with Yogabody developed authentically through my own self-care routine and continues to grow alongside the studio’s growth.

For more information on Yogabody Studios or to collaborate please use the links below.

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